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The Walkers
Real Estate Marketing Plan

Dave and Cindy work with you every step of the way: Our combined skill, experience and advanced technology ensures we sell your home for optimum dollar in the least amount of time and inconvenience, along the way.

We work together with the seller to determine fair market value, taking into consideration recent sales in the area, market supply, demand, location, layout, condition, cost approach, depreciation and season of sale which directly effects the pricing of your home.

Professional Staging or Decorating your home to sell! Times change and so have buyer's expectations. We offer a professional design consultant to assist you prepare your home for sale.

We work together to prepare a professional brochure including a detailed review of the property including: features of the home and property, floor plans, city approvals of buildings, set backs, zoning, easements, right of ways, official community plan, septic system, well water, recent improvements, costs of improvements or renovations where necessary, assist with home inspections to resolve issues, location of parks, schools, shopping centers and transit

Once we list your home, it is entered into the multiple listing database on the computer and printed in multiple listing books for over 10,400 REALTORS® to access including the Greater Vancouver Real Estate Board.

We promote the sale of local and National HomeLife offices across Canada, throughout the states and Europe and other local real estate offices

Full Details on all Promotion Material including Price and Address. We market to sell the listing, not collect phone calls and email leads to sell the potential buyer other homes.

Online Presence Available 24 hours a day! We believe we have one of the best Real Estate Web Sites today to promote your property and for us to respond immediately to each and every buyer. We provide a four page detailed information feature sheet, professional floor plans, legal maps and up to 20 professional photos and or virtual tours of each property to encourage and generate qualified buyers.

Internet: Our listings are available on websites viewed by hundreds of thousands of buyer prospects each and every month. Our web site: www.whiterockwalker.com is linked to MLS, area real estate boards, the IBG Real Estate Network as well as the major search engines and local directories, updated dynamically several times each business day

Email and Fax: We email feature sheets of your home to exclusive email lists of potential buyers, local REALTORS® and real estate agents throughout the Lower Mainland, including Vancouver, Richmond and Burnaby

Information Boxes: Along with our professional for sale sign, information boxes are available on site, 24 hours per day at your home, including a detailed feature sheet, professional floor plan and professional photos generating qualified buyers.

We advertise your home in the South Surrey White Rock Real Estate Advisor: Our full page advertisement each issue attracts the attention of buyers, in particular non-internet users. We group the properties into categories and by price with addresses for easy reading. The advisor is delivered to the homes in the South Surrey/White Rock area, along with all the real estate offices in the Lower Mainland from West Vancouver to Abbotsford.

We advertise in Target Newspapers and Magazines including the Home & Land Magazine with color photos distributed to Lower Mainland Offices and 1000+ life style locations

We mail and hand deliver approximately "2400 Just Listed Flyers" to neighbourhood homes, our past, prospective clients and friends, along with local REALTORS® and top producers from neighbouring cities we have worked with over the past 13 years to promote your property.

Cross Marketing Opportunities! With more listings we have more opportunities to promote our listings to prospective buyers. When a buyer calls or emails with questions on one property, we introduce all our listings. The Information Boxes on the signs work great too, as we include all our listings in the buyer packages

Open Houses: We are happy to promote your home on a Saturday or Sunday. However due to the multitude of information on the internet today and our information boxes, the quality of buyers coming to open houses has diminished and in this day and age the security for the REALTOR® and your home needs to be considered

We qualify buyers to ensure the home is a potential fit prior to disrupting the seller for showings. We ensure they and their REALTOR® have been provided our detailed information including floor plan and legal map

Cindy, also a Mortgage Broker offers financial assistance to buyers and innovative financing alternatives for sellers to close the sale

We follow-up after each and every viewing with buyers and REALTORS® showing the property to find buyers' reaction and promote offers

We communicate on a regular basis, providing weekly marketing updates including, results, goals, follow-up from all showings and hits or visits to our internet sites

Dave and Cindy are well connected in the community with a referral directory of lawyers, home inspectors, design consultants, cleaning services, garbage disposal companies, builders, trades including roofers, electricians and plumbers, plus bed and breakfasts and hotels to resolve problems quickly and make moves smooth

Availability! 7 days per week on cellular phones, pagers and email to assist, answer questions and to promote listings, answer calls from signs, advertisements, internet or other promotional material until properties are sold. We are not big on holidays, we live in paradise...

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